HOW DOES LOBSTER WORK
What is lobster?
Each and every day, billions of images and videos are being created which are more authentic than stock photography. But it’s time-consuming to find and source something that perfectly fits your brand, media campaign or story. That’s why we created Lobster - to do the heavy lifting for you.
Lobster’s Artificial Intelligence and algorithmic engineering uses image recognition alongside with metadata to find high quality (and relevant) real-time content anywhere on the planet. Content created by regular people, just going about their day to day lives - original, unusual and genuine.
Behind the technology, our ethos is one of honesty and fairness. For every purchase, we give 75% of the fee to the contributor, as we’re keen to create a rewarding experience for everyone.